We are the UK`s SUP / stand up paddle board specialist with over 15 years experience in the water sports industry. We and only sell the SUP surf boards, SUP Longboards and SUP Inflatables that we believe in and as BSUPA instructors we also offer lessons, clinics and coaching from our sister company JB Adventures based in St Ives, Cornwall.

We love what we do and ride as many SUP boards as we can so our SUP advice line is here giving you knowledgeable but impartial advice to find which is the best SUP board for your skill, body weight, height and your local wave.

Our SUP bus and Julius the BSUPA SUP Surf coach for the UK are here to progress your skills and will be touring the UK as much as we can running demo days showing you the SUNOVA, JP and SMIK SUPs wwhich we believe are the best SUP Surf brands for design, pedigree and performance that are using true innovation to give you the very best ride to suit your progressing ability.